Building on Banner Year, Visit Tallahassee Hires Next Tourism Leader

TALLAHASSEE, Fla. (July 29, 2016) - Kerri Post, a 20-year veteran of the Florida Tourism industry, has been appointed Executive Director of Visit Tallahassee.

She replaces Lee Daniel who retired in June after leading the county’s tourism marketing programs for seven years. Her first day with Visit Tallahassee is Aug. 8.

Post currently serves as the Deputy Secretary of State, where she oversees Florida’s cultural, heritage, library and marketing programs with more than 170 staff and a $50 million budget. Through her leadership and experience with grant management, Post secured $500,000 in tourism marketing grants for assisting Northwest Florida as part of the BP oil spill recovery efforts.

With a track record as a trailblazer, Post created a Leadership Program in 2014 that prepared future leaders within the Department of State. She also directed the state’s efforts for the VIVA Florida 500 campaign in 2013, which celebrated the 500-year anniversary of Ponce de Leon’s landing in Florida. The campaign engaged more than 2,000 industry partners through more than 900 events in all of the state’s 67 counties.

Prior to joining the Department of State, she served as the Senior Marketing Director at Visit Tallahassee from 2009 – 12.

“To say that I am excited about my return to Visit Tallahassee would be an understatement,” said Post. “I look forward to raising the bar through creativity and innovation and making Tallahassee-Leon County a top-notch tourism destination and emphasizing the cultural, historical, recreational and educational assets, for both the state and nation to enjoy.”

Before working for Visit Tallahassee, Post spent more than a decade at VISIT FLORIDA®, the state’s official tourism marketing organization. 


Visit Tallahassee


Leon County Division of Tourism (Visit Tallahassee)

Looking for more?